ATTACK OF THE FIFTY FOOT WOMEN: HOW GENDER EQUALITY CAN SAVE THE WORLD!

March 6, 2017

From author and co-founder of the Women’s Equality Party, Catherine Mayer, comes a deep and accessible investigation into the global reality of gender inequality—and a blueprint for fixing it.

 

Catherine Mayer is a bestselling author, award-winning journalist, former TIME editor and the co-founder of the Women’s Equality Party, which in less than two years has become a significant electoral force with 73 branches and 65,000 members and registered supporters. 

 

Attack of the Fifty Foot Women, is a fact-packed and analytical tour of the world and its gender inequalities, is by turns enraging and hilarious and always inspiring. Catherine Mayer not only lays bare the present, including the USA in the age of Donald Trump, Saudi Arabia, Iceland and China, business culture and religion, Silicon Valley and Hollywood, but takes us to a possible future, a gender-equal world she calls Equalia.

 

Her case is compelling: equality isn’t better only for women but for everyone.

 

In Attack of the Fifty Foot Women, Catherine Mayer provides insights and anecdotes gleaned from hands-on politics, and identifies multiple mechanisms that impede change or can speed it.

 

Among the latter: she calls for a Women’s Day Off inspired by an original Day Off which was held in Iceland in 1975.  WE has just announced plans for a UK-wide Women’s Day Off, which it has been organising since Mayer returned from a research trip to Iceland inspired by the impact of the Day Off there.

 

The UK Women’s Day Off will take place in 2018 to coincide with the centenary of the Representation of the People Act 1918. 

 

Catherine Mayer says: “Iceland has gone further than any other towards reaching the goal of gender equality - helped enormously by a single day in 1975 when ninety per cent of Icelandic women downed tools. Icelandic men suddenly saw the breadth and scope of women’s contribution and since they have also understood that the fight for gender equality is their fight too.”

 

Buy her book on the 8th March - Pre-order now!!

 

 

About Catherine Mayer

 

 

Catherine Mayer was born in the US and has spent much of her life in London. She is a former Europe Editor and Editor at Large of TIME magazine and the author of Amortality: The Pleasures and Perils of Living Agelessly and the Sunday Times bestselling biography of Prince Charles Charles: The Heart of a King. In 2015 she co-founded the Women’s Equality Party with Sandi Toksvig.

 

 

Catherine will be sharing more of her story on the Tough Girl Podcast in a special episode for International Women's Day - 8th March!

 

 

You can listen You can listen to the Tough Girl Podcast on the go via iTunes, Soundcloud & Stitcher!

 

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